680 underprivileged children in Malaysia to benefit from CapitaLand’s My Schoolbag programme
Signature annual CSR programme donates about RM170,000 in 2016, with funding from CapitaLand Hope Foundation
Kuala Lumpur, 9 December 2016 – CapitaLand Mall Asia, the region’s leading shopping mall developer, owner and manager, and CapitaLand Malaysia Mall REIT Management Sdn. Bhd. (CMRM), the manager of CapitaLand Malaysia Mall Trust (CMMT), are pleased to announce that they are donating about RM170,000 to 680 underprivileged children in Malaysia under the sixth run of the “My Schoolbag” programme in the country this year. The donation is made possible with funding from CapitaLand Hope Foundation, the philanthropic arm of CapitaLand.
My Schoolbag is CapitaLand’s key annual corporate social responsibility (CSR) programme, in which underprivileged children in the six countries where CapitaLand operates – Singapore, China, Malaysia, Japan, India and Vietnam – receive schoolbags containing school and daily necessities.
Under this year’s My Schoolbag programme in Malaysia, 680 children from 21 charity homes and primary schools – six in Kuala Lumpur, eight in Selangor, one in Kuantan, five in Penang and one in Kedah – are visiting Sungei Wang Plaza in Kuala Lumpur; Tropicana City Mall in Petaling Jaya; The Mines in Seri Kembangan; Gurney Plaza and Queensbay Mall in Penang; and East Coast Mall in Kuantan, for a fun-filled half-day programme.
Over 170 staff volunteers will be accompanying the children as they take part in the activities arranged for them at the CapitaLand malls, such as Zumba workouts, exercise sessions, Lego and craft workshops. The children are also treated to lunch and each will be receiving school necessities including a new schoolbag, stationery, socks and shoes.
At the My Schoolbag programme at Sungei Wang Plaza today, 80 children from three charity homes in Kuala Lumpur were treated to a 20-minute martial arts self-defence dance performance at the centre court. The children also joined in the dance after picking up some moves from the instructors. After the energetic dance performance, the children took part in Lego workshops, followed by a delicious lunch treat. After spending an enjoyable time at the shopping mall, the children went back home with their new schoolbags filled with school necessities, ready for the new school year.
Ms Low Peck Chen, Chief Executive Officer of CMRM, said: “For this year’s My Schoolbag programme in Malaysia, we have specially designed activities that help the children to foster team spirit, boost self-confidence and enhance social skills. As our malls are an integral part of the communities, we are glad to be able to do our part to reach out to the communities we serve.”
“Since My Schoolbag was introduced in Malaysia in 2011, it has benefited about 3,800 underprivileged children with a total donation of more than RM900,000. We would like to thank our staff volunteers, partners and retailers for their support and commitment in working with us to bring My Schoolbag programme to the community.”
My Schoolbag 2016 in Malaysia:
Event date & time
No. of children
East Coast mall
24 November 2016 (Thursday), 10.00 am – 3.00 pm
Tropicana City Mall
28 November 2016 (Monday), 10.00 am – 3.30 pm
5 December 2016 (Monday), 9.00 am – 3.00 pm
6 December 2016 (Tuesday), 10.45 am – 2.00 pm
Sungei Wang Plaza
9 December 2016 (Friday), 10.00 am – 1.10 pm
13 December 2016 (Tuesday), 11.00am – 3.00 pm
List of beneficiary homes participating in My Schoolbag 2016 in Malaysia
About the beneficiary
East Coast Mall, Kuantan
Sekolah Jenis Kebangsaan (Cina) Yoke Shian
The school is located at Kampung Jaya Gading, Kuantan and provides education and physical aid to students irrespective of race, gender, religion. The school arranges educational programmes for students from underprivileged families such as free tuition classes and computer and multimedia learning courses.
Tropicana City Mall, Petaling Jaya
Yayasan Sunbeam Home
A non-governmental, self-supporting multiracial foundation, Yayasan Sunbeam Home provides shelter to displaced, abused and neglected children of single-parents.
Persatuan Rumah Kanak KanankIni Disayangi (K.I.D.S.)
Persatuan Rumah K.I.D.S. is a registered, non-profit charitable home for orphans and abandoned children.
Shepherd’s Centre Foundation
Shepherd's Centre Foundation is a foster home for children who are orphaned, abandoned, abused and from broken families.
Desa Amal Jireh
Desa Amal Jireh is a registered home which caters to the needy children from Rumah Faith and destitute old folks from Faith Eagle’s Nest.
Pertubuhan Kebajikan Yesuvin Mahligai (YM) Selangor
Pertubuhan Kebajikan Yesuvin Mahligai (YM) Selangor aims to provide the underprivileged with basic necessities, education, medical facilities and loving care.
Rumah Sayangan offers abused and less fortunate children a place where their various basic needs can be met.
The Mines, Seri Kembangan
SK Bandar Tasik Selatan
The selected students from these schools are recipients of Bantuan Kumpulan Wang Amanah Pelajar Miskin (KWAPM), a fund set up by the Ministry of Education to provide financial assistance to poor and needy students.
SK Desa Tasik
SJK (C) Serdang Baru 1
SJK (C) Serdang Baru 2
Queensbay Mall, Penang
The Ramakrishna Ashrama is a charitable organisation founded in 1938. The orphanage cares for children who are poor and needy, aged from six to 20 years old.
Sunshine Cottage was founded in 1993 with a vision to shape a happy and friendly environment that can facilitate the growth of the children to develop their full potential.
Pusat Jagaan Sinar Ceria
Set up in 1994, this home provides shelter, education and care to underprivileged children.
Pertubuhan Rumah Kebajikan Seri Cahaya
Rumah Kebajikan Seri Cahaya was founded to serve the underprivileged or neglected children since 1999.
House of Hope
House of Hope was founded in 2006 and is a non-profit company registered for the purpose of offering social aid.
Sungei Wang Plaza, Kuala Lumpur
Yayasan Sunbeam Home
This non-governmental, self-supporting foundation, is home to displaced, abused and neglected children of single-parents.
Yayasan Chow Kit
Yayasan Chow Kit is a 24-hour crisis and drop-in centre providing meals, activities, therapy, case management and educational programmes for at-risk children of Chow Kit.
Thangam ILLam Welfare Society
This home houses orphans and disabled children.
Gurney Plaza, Penang
Jabatan Kebajikan Masyarakat Pulau Pinang
Jabatan Kebajikan Masyarakat Pulau Pinang focuses on prevention and rehabilitation of social issues and community development. It also aims to create a society with a caring culture and to improve public welfare through the development of social welfare services.
House of Hope
House of Hope is a non-profit organisation that provides physical aid to underprivileged families living in the Rifle Range area in Ayer Itam, Penang.