CapitaLand’s CAPITASTAR rewards programme is now available at Tropicana City Mall, The Mines and East Coast Mall
CAPITASTAR members can now earn STAR$® at about 1,500 outlets across five CapitaLand malls
Kuala Lumpur, 13 October 2016 – Shopping is now even more rewarding at CapitaLand malls in Klang Valley and Kuantan. CapitaLand Mall Asia (CMA), the region’s leading shopping mall developer, owner and manager; and its sponsored real estate investment trust CapitaLand Malaysia Mall Trust (CMMT); have extended the CAPITASTAR rewards programme to another three malls located in Klang Valley and Kuantan, bringing the total number of CapitaLand malls that offer CAPITASTAR in Malaysia to five.
Starting today, shoppers can sign up as members and start to earn STAR$® each time they spend at about 1,500 participating stores1 in CapitaLand malls in Klang Valley – Tropicana City Mall and The Mines; Gurney Plaza and Queensbay Mall in Penang; and East Coast Mall in Kuantan.
Under the CAPITASTAR programme, members earn STAR$® when shopping at CapitaLand malls, which can be used to redeem vouchers and promotional gifts. The STAR$® rewards come on top of the other rewards that shoppers are already earning – such as those from their credit/debit card issuer or the retailer – thus giving CAPITASTAR members additional benefits when shopping at CapitaLand malls. CAPITASTAR started in CapitaLand malls in Penang last October before expanding to Klang Valley and Kuantan this month.
More good news await shoppers who sign up by 31 December 2016. Shoppers who register as CAPITASTAR members at Tropicana City Mall, The Mines and East Coast Mall will receive a welcome bonus of 200 STAR$® and every RM1 spent during this period will entitle them to double STAR$® . Digi Telecommunications subscribers will receive a welcome bonus of 500 STAR$® when they sign up as CAPITASTAR members from 1 November to 31 December 2016. Once shoppers have accumulated 2,000 STAR$® , they can redeem a gift voucher worth RM60, while stocks last.
Over in Penang, in conjunction with CAPITASTAR’s first anniversary in Gurney Plaza and Queensbay Mall, several exciting activities will be held throughout the month. With a minimum spend of RM200 in a single receipt until 16 October, four lucky CAPITASTAR members will win free privileged parking for one week each at Gurney Plaza and Queensbay Mall. During the special celebrations held at Gurney Plaza and Queensbay Mall on 8 and 9 October, shoppers who signed up as CAPITASTAR members received a welcome bonus of 500 STAR$® . During that weekend, CAPITASTAR members got to redeem a basic car wash from CARs International at Gurney Plaza and Queensbay Mall with just 1,000 STAR$® , limited to the first 250 redemptions at each mall only.
Ms Fern Tan, General Manager, Retail Management of CapitaLand Malaysia Mall REIT Management Sdn. Bhd. (CMRM), the manager of CMMT, said: “To thank our loyal shoppers for their support, we are pleased to give CAPITASTAR members more avenues to earn STAR$® by extending the network of CapitaLand malls that offer the CAPITASTAR programme in Malaysia to five. There are now about 1,500 stores at these five CapitaLand malls that will allow CAPITASTAR members to earn STAR$® . Shoppers who frequent our malls should take the opportunity and sign up as members now to enjoy the special offers from now till end of the year. For existing members, there are also special offers in conjunction with CAPITASTAR’s first anniversary at Gurney Plaza and Queensbay Mall.”
To bring greater convenience to members, CAPITASTAR is a card-less rewards programme, a feature that will appeal to eco-conscious consumers. To be a member, shoppers can sign up for free via the CAPITASTAR website (www.capitastar.com.my). After signing up, a CAPITASTAR member needs only to enter his/her identification number and mobile number to access the account and upload receipts via the CAPITASTAR website to earn STAR$® .
Shoppers can earn STAR$® with a minimum spend of RM30 in a single receipt. Every RM1 spent at participating malls and stores earns 1 STAR$® . A shopper may earn up to a maximum of 1,500 STAR$® per day. The STAR$® accumulated can be used to exchange for vouchers or promotional gifts, and redemptions start from 2,000 STAR$® . The STAR$® earned in a calendar year would expire on 31 December of that year.