Let's Get Phygital

It’s an exciting time as we usher in the new era of “phygital retailing”. The best of both the physical and digital worlds are converging to offer immediate, interactive and immersive experiential retail destinations to the phygital generation of consumers. How can you be part of this shift and what can you do to better engage the phygital generation in your business?

Come join us to get insights on how retailers in various markets are leveraging on technological innovations to enhance the in-store experience.

Date: 2 November 2017

Venue: National Gallery Singapore, Ngee Ann Kongsi Auditorium, B1

Time: 8:30am - 12:30pm

This is an invitation-only event for CapitaLand retailers.  For enquiries, please email Ms Angeline Long at Angeline.long@capitaland.com.

Time Programme

Registration (at Ngee Ann Kongsi Foyer @ B1) 

 9:00am Welcome Address

How traditional retailers can now DIY their omnichannel strategy CHEAPER and FASTER than ever  

Learn from real-life examples how traditional brick and mortar stores are able to leverage off the shelf and custom technologies to transform their retail business. Whereas in the past when all digital strategy had to be done by outsourced firms and agencies, new and affordable retail tech has emerged to make in house experimentation easier than ever before. Hear from retail business owners and practitioners on how technologies help simplify and make their jobs easier. 

Speaker: Mr. David Ng, Co-Founder, Lean Retail Labs  


Augmenting Retail: How AR is transforming the Shopper Journey

The shopper journey stopped being linear years ago, with the advent of smartphones, online search and social media. Now, with augmented reality, it is set to evolve further, as brands leverage the technology more and more to build brand affinity, drive sales and increase basket size. Join Blippar as they explore different ways in which Augmented Reality (AR) will redefine brands’ relationship with shoppers by sharing applications of the technology in the retail sector.

Speaker: Mr. Chris Bell, Regional Director, Head of Commercial APAC 

 10:10am  Intermission/Teabreak 

Using AI-led Bots to Transform Sales & Customer Service

Artificial intelligence led bots are increasingly used by companies to better serve their customers. Using cognitive abilities like natural language text, voice, video and email, retailers are able to engage with customers in new and unprecedented ways. 

Speaker: Mr. Siddharth Jhunjhunwala, Chief Executive Officer, Web Spiders Group


Panel Discussion 


Mr David Ng, Co-Founder of Lean Retail Labs 
Mr Jamie Syjuco, Managing Partner at The Moda Pacifica Group, Havaianas Singapore & Malaysia
Mr Chris Bell, Regional Director, Head of Commercial APAC
Mr Siddharth Jhunjhunwala, Chief Executive Officer, Web Spiders Group

11:30am Networking & Lunch
12:30pm End of Programme 

Speakers Profile

Mr. David Ng

Co-founder, Lean Retail Labs

David believes in fostering change and innovation through startups and technology. In 2011, He founded Gimmie in San Francisco, to focus on helping companies automate their marketing with CRM, and in 2012 backed by Singapore NRF (National Research Foundation) moved to Singapore to focus on Asia.

Most recently he is helping retailers embrace digital transformation as co-founder of Asia's first retail technology incubator and consulting firm, Lean Retail Labs.  He hails from Singapore but has spent most of his adult life in California,  having graduated from UC Berkeley and a law degree from Southwestern Law School in LA.   

Mr. Chris Bell

Regional Director, Head of Commercial APAC

Chris Bell has over 13 years of diverse management experience at the intersection of digital marketing, technology and innovation partnering global brands client-side at Unilever and leadership of clients at the leading digital agency SapientNitro in APAC. Chris’ diverse career thread of partnering brands on digitally-led thinking and over five years of experience working in APAC, positions Chris as a thought-leader in digital marketing and customer experience.

Chris joined Blippar in Oct 2015 to launch and lead the company’s growth in APAC, based in Singapore; with overall ownership for the commercial performance of the region.Blippar is a technology company specialising in the areas of Augmented Reality, AI, and Computer Vision with a mission to transform how people discover information about the world around them.


Mr. Siddharth Jhunjhunwala

Chief Executive Officer, Web Spiders Group

Siddharth Jhunjhunwala, the CEO of Web Spiders (WS) Group, has been working for more than 20 years in the software and technology industry. Siddharth is passionate about product development in chatbots, mobile and digital and has been an entrepreneur since he was 18.

WS Group is a leading Mobile Apps and AI Bots company with headquarters in New York and offices across London, Singapore & India. With a singular focus on driving "user engagement", the products & solutions span multiple industries and channels.