CapitaLand Group
With a solid business ecosystem, we deliver long-term sustainable value to our stakeholders.
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CapitaLand Group
With a solid business ecosystem, we deliver long-term sustainable value to our stakeholders.
CapitaLand Investment transforms CapitaStar experience with instant rewards at checkout and new collaboration with Mastercard
03 Apr 2025
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Singapore, 3 April 2025 – CapitaLand Investment (CLI), a global real asset manager and the investment management arm of CapitaLand Group (CapitaLand), will enhance its omnichannel retail strategy and transform shopper experience with developments to its CapitaStar rewards programme. CapitaStar members will receive instant rewards at checkout without the need to scan their receipts when they transact through linked payment methods. In addition, CLI will collaborate with Mastercard to become CapitaStar’s preferred payment scheme partner, providing members with even greater rewards and benefits.
The upgraded CapitaStar experience marks an important milestone as CapitaLand celebrates its 25th anniversary in 2025. Since its formation in 2000, CapitaLand has been at the forefront of innovation, consistently embracing digital transformation to boost operational efficiency and creating a more seamless and rewarding experience for its shoppers. In addition, by leveraging technology and fostering strategic partnerships, CLI continues to empower its retailers to stay future-ready and thrive in an ever-changing retail landscape.
Mr. Ervin Yeo, Group Chief Strategy Officer and CEO, Commercial Management, CLI
Mr. Ervin Yeo, Group Chief Strategy Officer and CEO, Commercial Management, CLI, said: "Our goal is to make CapitaStar the premier rewards programme by improving our members’ ability to earn and spend STAR$®. With this latest development, members can now earn STAR$® without the need to scan paper receipts. This reflects our commitment to innovation to improve customer satisfaction, ensuring that we continue to meet the changing needs of our members.
We are also excited to announce our strategic collaboration with Mastercard as CapitaStar’s preferred payment scheme partner. Together, we will bring more exclusive rewards to members when they spend at our properties or purchase eCapitaVouchers using Mastercard, while driving increased sales and traffic for our retailers."
Earn STAR$® instantly from July 2025
With Singapore’s high adoption rate of digital payments, consumers increasingly expect faster, more convenient ways to pay in-store and earn rewards from shopping.
As part of CLI’s ongoing efforts to augment its omnichannel retail strategy, it will discontinue receipt scanning to earn STAR$® on its CapitaStar app from July 2025. Instead, members will enjoy a new seamless rewards experience, earning STAR$® instantly at checkout when they make purchases via the following payment methods:
New Payment Methods from July 2025
Existing Payment Methods
Bringing more benefits to CapitaStar members with Mastercard partnership
Besides earning STAR$® instantly when transacting with their linked Mastercard credit or debit cards on the CapitaStar app, members can also look forward to exclusive Mastercard and CapitaStar promotional campaigns from Q2 2025 as part of CLI’s collaboration with Mastercard.
The three-year collaboration marks CLI’s first with a leading global payment network. Mastercard’s Card Linked Services will play a key role in transforming CapitaStar’s rewards experience.
Ms. Deborah Heng, Country Manager, Singapore, Mastercard, said: "Customer loyalty is a valuable currency for retailers, and it is built on delivering timely offers, seamless experiences, and instant rewards. Mastercard is pleased to bring years of innovative technology and deep rewards expertise to this collaboration with CLI, allowing both partners to give consumers a richer and more elevated experience, building brand loyalty and making every transaction more rewarding."
Ms. Deborah Heng, Country Manager, Singapore, Mastercard
About CapitaStar
CapitaStar is Singapore’s leading multi-property rewards programme that currently serves over 1.8 million members. Members can earn rewards in the form of STAR$® at more than 3,000 stores across 24 properties3 and can utilise these STAR$® to either redeem eCapitaVoucher(s) to offset their purchases, or exclusive retailer and/or carpark vouchers on the CapitaStar app.
In 2024, the CapitaStar rewards programme powered over S$1.3 billion in retailer sales, marking a 5% increase year-on-year. This underscores the programme’s success in engaging member while driving sales and traffic to retailers. In addition, sales of the eCapitaVoucher, Singapore’s most widely accepted digital shopping voucher, continue to grow, with a 12% year-on-year increase.
For more information on the new changes to the CapitaStar rewards programme, please visit: https://www.capitastar.com/sg/en/whats-new-with-capitastar.html
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Notes
1. Members can link their CapitaStar account on DBS PayLah! and ShopBack to earn STAR$ at the point of payment without having to upload receipts when paying with DBS/POSB payment modes or ShopBack Pay respectively
2. Members will have to link their CapitaStar account to DBS PayLah! Once both accounts are linked, members can pay with DBS PayLah! on NETSQR, DBS/POSB credit/debit cards (including DBS/POSB issued American Express or Visa credit/debit cards) or DBS/POSB NETS cards with PIN to earn their STAR$ instantly
3. The 24 participating properties include:
a) 18 shopping malls – Aperia Mall, Bedok Mall, Bugis Junction, Bugis+, Bukit Panjang Plaza, Changi City Point, Clarke Quay, Funan, IMM, Junction 8, Kallang Wave Mall, Lot One, Plaza Singapura/The Atrium@Orchard, Raffles City Singapore, Sengkang Grand Mall, SingPost Centre, Tampines Mall and Westgate
(b) 6 office Buildings - Asia Square Tower 2, CapitaGreen, CapitaSky, CapitaSpring, Capital Tower, Six Battery Road
(c) Others – Entrepot at The Robertson House by The Crest Collection
