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Singapore, 14 January 2026 – After a year-end season filled with fluffy, cuddly cheer, CapitaLand ushers in an auspicious new chapter of blossoming springtime joy with the most adorable Mofusand Chinese New Year celebration. Presenting Mofusand Paws-perity at CapitaLand Malls, the beloved Mofusand cats take centre stage as they usher in the Chinese New Year festivities. Running from now until 1 March 2026 across 17 CapitaLand malls and multiple workspace properties, this celebratory campaign invites everyone to leap into a delightful world of immersive experiences, fun-filled activities, and holiday treats for all ages. 

TRY THE NEW MOFUSAND-THEMED AR FILTERS AND SNAP YOUR PAW-SOME MOMENTS AT CAPITALAND MALLS TO WIN 88,888 STAR$^®

Making a festive comeback in 2026, CapitaLand’s interactive Mofusand-themed AR filters now feature three new additions which take on an oriental touch this Spring Season! Twin with the adorable cats in three delightful Chinese New Year-themed looks, from wearing a cheerful Mandarin orange headpiece and a soft cherry blossom flower accessory to a lively lion dance costume. Turning up the fun, CapitaLand is also rolling out a social media contest where visitors can win an auspicious 88,888 STAR$^® by exploring the festive spaces at CapitaLand malls, snapping their favourite moments, and tagging @CapitaLandMallsSG — with extra chances to win when AR filters are used! For full details of the AR filters and social media contest, please refer to Annex B.

TOO CUTE TO MISS: NEW MERCH LANDS AT MOFUSAND’S EXCLUSIVE POP-UP STORES

Beyond the eye-catching visual displays, Mofusand-themed limited-time pop-up stores are still popping up across CapitaLand malls, bringing even more delightful ways to celebrate the season with a sprinkle of fluffy good fortune. Visitors are invited to strike their cutest poses at themed photobooths, test their luck at claw machines, and explore a curated selection of exclusive lifestyle merchandise.

What’s new this season? Fans can look forward to brand new additions, including T-shirts and tote bags, alongside a special Purchase-with-Purchase (PwP) promotion featuring irresistibly adorable Mofusand Chinese New Year Collectible Plushies. Brimming with endearing charm, the plushies come in two designs: one dressed in a radiant lucky orange tang suit, and the other in a graceful blue cheongsam that captures cuteness at its finest. To take home these adorable companions, shoppers simply need to spend a minimum of $30 using eCapitaVoucher at participating CapitaLand malls from now until 22 February to receive an exclusive PwP collectible plushie eligibility eVoucher in the CapitaStar app. This eVoucher can then be used to purchase either one collectible plushie or a bundle of two collectible plushies (one of each design) at participating Mofusand pop-up stores, while stocks last.

Pounce on the Mofusand pop-up stores at the following CapitaLand mall locations while the fun is in full swing!

Merchandise Shopping with Claw Machines and Photobooths

• Junction 8, L2 Side Atrium | Now till 25 Jan

Merchandise Shopping Pop-Up

• Plaza Singapura, L1 The Alley | Now till 8 Feb
• Bugis Junction, L1 Event Space | 12 Jan – 22 Feb

For more details on the pop-up stores and exclusive Purchase-with-Purchase premiums, please refer to Annex C.

SPREADING PAWS-PERITY AT YOUR FINGERTIPS WITH MOFUSAND-THEMED DIGITAL RED PACKETS & STICKER PACK

Reimagining traditional gifting for the season, CapitaLand is unveiling the Mofusand-themed digital red packet, allowing shoppers to send cute blessings to loved ones with eCapitaVouchers, in amounts ranging from S$10 to S$500 via the CapitaStar app. Much like fortune cats spreading luck and joy, these digital gifts encapsulate the abundance and cheer of Chinese New Year, offering a playful yet modern take on a beloved tradition that makes gifting more convenient while supporting a greener, more sustainable way of sharing heartfelt wishes. From Feb onwards, be sure to check out the bonus eCapitaVoucher gifting rewards in the CapitaStar app!

For even more adorable ways to spread cheer, everyone can also decorate their chats and brighten their social posts with CapitaLand’s Mofusand Paws-perity sticker pack, available across Instagram, Facebook, WhatsApp, and Telegram. Visit the website to download them.

GOOD FORTUNE SHINES WITH REWARDS AT CAPITALAND MALLS

Usher in a season of purr-fect joy and prosperity with attractive rewards at CapitaLand malls. From now till 16 February 2026, shoppers can redeem up to $18 eCapitaVoucher with a minimum weekday spend at participating CapitaLand malls. The celebrations continue with bonus STAR$^® rewards for CapitaStar members, adding even more good fortune to the new year. More details are available in Annex D.

From devoted Mofusand fans to lovers of all things cute, and those seeking to welcome the Chinese New Year in style, CapitaLand invites all to immerse themselves in a season of joy, abundance, and paws-perity!