CapitaLand malls in Singapore ring in the year-end festivities with the largest LEGO® Festive Carnival in Southeast Asia
Singapore, 11 November 2020 – In the holiday mood yet? From 11 November 2020, bask in the festive spirit with Southeast Asia's largest LEGO® Festive Carnival, only at CapitaLand malls in Singapore!
CapitaLand presents a massive LEGO® showcase comprising carnival-themed installations in 13 CapitaLand malls across the island. Look forward to unique holiday moments with thematic installations, festive cashbacks, exclusive WhatsApp stickers, a social media challenge, a spend-and-win draw with cars to be won, and best of all, opportunities to give back to the community.
Mr Chris Chong, Managing Director, Retail, CapitaLand Singapore, said: “Every year, CapitaLand malls across Singapore are transformed into festive wonderland destinations, spreading joy to shoppers, retailers and the community. This year, we are delighted to collaborate with world’s leading toy maker, The LEGO® Group, to create exclusive immersive experiences that will delight our shoppers both online and offline. Igniting a sense of wonder and imagination among children and adults alike with the beloved LEGO® toys, we are pleased to bring cheer to everyone through the festive celebrations at our malls.”
Mr Rohan Mathur, Marketing Director, Southeast Asia, The LEGO® Group, added: “The LEGO® System in Play has always been about infinite possibilities to create a more fun and playful world. This Christmas, our LEGO® Christmas crew and friends have come together to present Singaporeans with a playful festive experience through the carnival-themed installations at CapitaLand malls. We welcome everyone to immerse themselves in this magical Carnival and create new memorable moments with your family and friends.”
Look out for the whale-ly good tropical-themed Christmas display at Westgate and
Singapore’s largest LEGO® Christmas tree carousel at Bugis Junction!
A magical festive journey with LEGO®
Go on a “Singapoliday” and have a memorable festive shopping experience with never-before-seen carnival-themed LEGO® sets and designs across 13 participating malls – Bedok Mall, Bukit Panjang Plaza, Bugis+, Bugis Junction, Funan, IMM, JCube, Junction 8, Lot One Shoppers' Mall, Plaza Singapura, SingPost Centre, Tampines Mall and Westgate.
For the first time ever in Singapore, immerse yourself in multiple whimsical scenes entirely built out of LEGO® bricks as you complete your festive shopping across participating CapitaLand malls. Here is the proposed itinerary to ensure you don’t miss out any photo spot:
- Capture classic moments with Gingerbread Man and Santa Claus under Singapore’s largest LEGO® Christmas tree carousel, measuring 7 metres in height and 10 metres in width, at Bugis Junction.
- Strike a pose with the enchanting animals lining the one-of-its-kind elongated carousel spanning 20 metres at IMM.
- Catch Santa Claus, the jester and the ringmaster on a decorative winch as they run the show at the LEGO® circus display at Bedok Mall, Bukit Panjang Plaza and Bugis+.
- Hop on a round-trip to nowhere on the Rock & Roller Coaster measuring 20 metres and 15 metres respectively at Plaza Singapura and Junction 8.
- Taste the thrill of acceleration 4 metres above ground at Lot One Shoppers’ Mall.
- Then proceed to SingPost Centre and Westgate to be wowed by a whale-ly good tropical-themed Christmas display.
- Finally, snag a shot with a breath-taking Ferris Wheel overflowing with gifts at Tampines Mall, Funan and JCube, as you cross off your festive gift checklist.
Still in need of more Insta-worthy photos for the ‘gram? Stop by Plaza Singapura to check out the first ever life-sized installation of a rock-and-roll musical set built using LEGO bricks. Meticulously assembled piece by piece, brick artist Xylvie Wong has put together an interactive display with approximately 26,000 bricks for festive shoppers to pose with. So, what are you waiting for? Escape reality with your family and friends as you live out your rock-and-roll dreams. Get your cameras ready and showcase your best look as you take on the stage.
Capture your special moments with these LEGO® installations and share it on social media with your friends & loved ones by simply tagging CapitaLand Malls SG (http://www.instagram.com/capitalandmallssg) & hashtag #FestiveCarnivalatCapitaLandMalls.
After bidding 2020 adieu, CapitaLand will be breathing new life into the LEGO® sets to welcome the Chinese New Year. Decorative pieces the likes of snowflakes, baubles and Santa will be transformed into prosperity oranges, Chinese couplets and the zodiac animal of 2021 – the Ox. Stay tuned for the transformation!
CapitaLand X LEGO® Exclusive WhatsApp Stickers
The countdown to the holidays has begun! Send your festive greetings to your loved ones with CapitaLand’s exclusive set of WhatsApp sticker pack featuring lovable LEGO® minifigures perfect for the holidays. These adorable stickers come with a little LEGO® Rebuild The World twist to classic Christmas greetings. Download the sticker pack here!
Send season’s greetings and eCapitaVoucher to your loved ones
From 13 November to 25 December, you can also send loved ones a limited-edition LEGO® eGreeting to go along with your gifting of eCapitaVouchers. Delight yourself with an additional 10% cashback (capped at 3,000 STAR$® 1 per transaction) when you purchase at least S$30 worth of eCapitaVouchers via the CapitaStar App.
LEGO® Gifts on eCapitaMall
LEGO® Fans are in luck this year, because eCapitaMall is offering LEGO® gifts from the LEGO® Certified Store at Tampines Mall (#03-20) that are perfect for this season.
Do good this season
Brighten up the lives of those in need and spread happiness with Community Chest and CapitaLand malls from 13 November to 25 December. Extend a helping hand by donating S$10 to Community Chest via PayNow. and receive a S$5 eCapitaMall promo code as a token of appreciation through the Brighten with Love initiative.
You may also join us in doing good by opting to donate your STAR$® in multiples of 1,000 STAR$2 (minimum of 1,000 STAR$®) to Community Chest via the CapitaStar App through the Celebrate with Love initiative. To support this initiative, CapitaLand’s philanthropic arm, CapitaLand Hope Foundation, will match your donation dollar-for-dollar (up to S$25,000). Every dollar donated will go towards supporting programmes catering to the needs of underprivileged children and vulnerable elderly under Community Chest.
Terms and conditions apply3.
Festive Cashback
From 11 November to 31 December, scan your receipts in the CapitaStar App and receive a cashback of S$10 eCapitaVoucher with a minimum spend of S$120 at any CapitaLand mall4. Receipts can be combined based on same-day, same-mall with a minimum spend of S$20. Terms and conditions apply5.
Enjoy 3 per cent rebate with American Express CapitaCard
Who doesn’t love a good festive shopping perk? From 1 October to 31 December, receive up to 3% rebate (awarded in 6X STAR$®) on transactions of S$20 and above at participating CapitaLand malls merchants with your American Express CapitaCard. Terms and conditions apply. Visit amex.co/capitacard6x for more information.
Redeem an exclusive LEGO® eDeal on CapitaStar app
Thinking of a good way to spend your STAR$®? From 11 November to 31 December, redeem a 25% discount off the exclusive Iron Man Helmet LEGO® set via CapitaStar App6 with just 100 STAR$®. Then head down to the LEGO® City Store at Plaza Singapura or Tampines Mall to complete your purchase at a special price of S$74.93, only for CapitaStar members.
Participate in festive fun with LEGO x CapitaLand community
Decorate your Christmas tree with your most creative LEGO creations and you may just win yourself a LEGO® set (worth up to S$50) in the LEGO x CapitaLand social media challenge from 27 November to 11 December. To take part, build a LEGO® ornament for your Christmas tree, whip out your phone and capture your unique creation for the gram. To qualify, remember to set your Instagram profile to public and hashtag #LEGOxCapitaLandFestiveChallenge in your Instagram post. All five winners will be notified by 21 December.
CapitaLand Malls Spend and Win Big Draw
In the spirit of giving, CapitaLand and Tan Chong International Limited have teamed up on the 15-month-long “CapitaLand Malls Spend and Win Big Draw”. Over S$580,000 worth of prizes are up for grabs from October 2020 to December 2021. There will be a draw every three months, culminating in a final grand draw during Chinese New Year 2022.
From October 2020 to December 2021, get one chance in the first draw scheduled on January 2021 with every S$50 spend on the same day and in the same mall. You may be the lucky one to drive away the top prize of a new Subaru Impreza 4D 2.0i-S EyeSight7. An additional 10 shoppers will win S$250 worth of eCapitaVouchers each.
To take part, all you need to do is snap and upload your receipts via the CapitaStar mobile app or ION Orchard mobile app. Eligible spend includes purchases made at supermarkets, cinemas and arcades across 17 participating CapitaLand malls and CapitaLand’s twin digital platforms, eCapitaMall and Capita3Eats. For more details, visit www.capitaland.com/spendandwinbig.
So much is in store at CapitaLand malls this festive season. Be a part of CapitaLand and LEGO’s festive carnival and send off 2020 on a high note!
Notes:
1 CapitaStar’s reward points, pronounced as “star dollars”.
2 5,000 STAR$® = S$5 CapitaVoucher.
3 Donations made under this campaign will not be eligible for tax reduction.
4 Excluding Raffles City Singapore and SingPost Centre.
5 Redemption is based on a first-come first-served basis. At least one receipt must show a minimum S$50 spend.
6 Exclusive promotion for CapitaStar members.
7 Excluding Certificate of Entitlement.